Baby goods

We’ve helped our clients in this space grow over 162%

Explore how Growth Gurus elevate baby and family-focused e-commerce businesses, transforming their customer journey with strategic expertise and tailored, family-first solutions.



Growth Gurus is the full-service growth marketing agency for e-commerce business that are smaller than they want to be.

Nurturing growth for baby and family-focused brands

With a deep understanding of the customer journey and family-first brand relationships, we create pathways to growth using data-driven insights that foster long-term engagement and enhance customer lifetime value.
WE MIGHT BE TINY

Tiny tweaks, big impact

We partnered with We Might Be Tiny to transform their email marketing strategy and sales funnel, addressing gaps in automation, content delivery, campaign optimization, and their loyalty program. By refining their Klaviyo setup, enhancing sequences like the welcome series and abandoned cart flows, and leveraging data-driven insights, we helped them convert high-performing lead magnets into sales.
The Blue Spa Emaiil Template

85+%

Email revenue

Upwords

17+%

Flow click rate

Upwords

16+%

Flow open rate

Upwords
BOBO & BOO

Growing connections with a Klaviyo migration

We were tasked by Bobo & Boo to assist with migrating their e-commerce marketing to Klaviyo, enabling the brand to leverage advanced segmentation, automation, and hyper-personalization. This transition allowed us to enhance customer engagement at every stage of the purchasing journey, driving increased sales and building stronger connections with families and caregivers.
Kas Email Template

19%

Store revenue from Welcome Flow

Upwords

39%

Increase in flow click rate

Upwords

108%

Increase in campaign revenue

Upwords
LAMBS & IVY

Nurturing growth with comprehensive strategy

We worked with Lambs & Ivy to completely overhaul their email marketing flows, creating a seamless and engaging customer journey from start to finish. Alongside this, we developed a comprehensive campaign strategy to align with their brand goals, ensuring consistent messaging and measurable results.
The Somewhere Co.

26%

Click rate on Welcome flow

Upwords

1.2x

AOV rate increase

Upwords

60%

Increased open rate

Upwords
MY CREATIVE BOX

Unlocking creativity and long-term growth

We collaborated with My Creative Box to introduce scalable automation within their email marketing channel. By revamping their email strategy strategy, we created a streamlined marketing plan designed to support long-term growth. Our work focused on elevating their marketing efforts to a more results-driven level, enabling them to better engage their audience across all touchpoints.
Lifely Email Template

51+%

Email conversion rate

Upwords

20+%

Click rate

Upwords

46+%

AOV

Upwords

Growth Gurus winning approach for exponential growth

From first steps to forever

The baby industry faces a unique challenge: customers’ needs evolve as quickly as their little ones do. At Growth Gurus, we specialize in helping baby brands navigate these rapid changes by understanding and adapting to their customer base throughout every stage of the journey.


By leveraging data-driven insights, we create personalized strategies that align with the shifting needs of parents. From welcoming new parents into your community to guiding them through key milestones, we ensure your brand remains relevant, fostering trust and loyalty within customers.

Where artisanship meets technology

The technology we partner with:

See what our clients have to say...

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Working with Growth Gurus has really helped to move the needle in my business. I went from quite a modest email list to growing around 4x times the size through their recommendations. Email marketing has now become the highest revenue generator for my business – I can't thank the team enough.

– Eleanor Cullen, CEO & Founder, We Might Be Tiny

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Growth Gurus have been exceptional. The quality of the deliverables, amazing communication and extra attention to detail has been fantastic. I recommend them very highly.

– Leigh Holford, MOOV Baby

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This is the second time I have engaged in Growth Gurus services. Great communication, processes & their work is 10 out of 10!

– Naomi Rogers, Founder, Bobo & Boo

Icon - Elements Webflow Library - BRIX Templates
Icon - Elements Webflow Library - BRIX Templates

Baby goods showcase

Icon - Elements Webflow Library - BRIX Templates
Icon - Elements Webflow Library - BRIX Templates

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