Beauty & Skincare Industry

We’ve helped our clients in this space grow by 367%

Crafting personalized channel strategies through deep customer insights

Growth Gurus is the full-service growth marketing agency for e-commerce business that are smaller than they want to be.

Our strategic approach fuels undeniable growth in the beauty industry

Through targeted cross-channel strategies and hyper-personalization, we elevate customer lifetime value, nurture long-term engagement, and drive sustainable success.
Transforming the

Omnilux experience

During our partnership with Omnilux, we remodeled their customer journey with data driven strategies that incorporated individual skincare concerns, personal preferences and behaviours across channels. This tailored approach enhanced customer engagement and satisfaction, and dramatically increased email and SMS revenue.

101+%

Flow revenue

162+%

List growth

19+%

Average AOV

Elevating Alpha-H’s Marketing Experience

through collaborative solutions

We coordinated with the Alpha-H internal team to facilitate their BAU email campaigns, leveraging Klaviyo's data-driven modules to tailor content to their audience. We were also able to dramatically improve the online consultation experience by intergrating custom forms with Klaviyo, providing a better customer experience and forging deeper connections.

12+%

Flow revenue

16+%

Campaign revenue

23+%

Open rate

Nourished:

cultivating sustainable growth

We worked closely with the Nourished internal team to provide data-driven solutions and foundational strategies. Together, we've driven remarkable growth for their brand and laid the groundwork for ongoing prosperity

47+%

Total Klaviyo revenue

200+%

Flow revenue

220+%

Campaign revenue

Bridging in-store with online success

Graham’s Natural

We seamlessly integrated digital strategies to amplify their brand presence, aligning with their in-store prominence across major retailers. Through targeted channel growth, emphasizing skin concerns, we propelled their online footprint, crafting a narrative of success and setting the stage for sustained growth.

86+%

Open rate

367+%

Flow revenue

59+%

Campaign revenue

Growth Gurus' winning approach to the beauty & skincare industry

Success with CVO

With extensive experience in the beauty and skincare industry, Growth Gurus specializes in tailored Customer Value Optimization (CVO) strategies for beauty brands, empowering them to maximize sustainable customer value through advanced segmentation, predictive analytics, and personalized experiences.

This hyper-personalization can include deep post-purchase nurturing and targeted communication based on individual personas or beauty concerns, fostering strong customer relationships.

Where artisanship meets technology

The technology we partner with:

See what our clients have to say...

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" I enjoy that when we have discussions there are actually clear action items. Nothing seems to get lost in the shuffle. I feel the process for launching campaigns is easy to follow and flawless. I love working directly with Hayley. She is super creative, passionate and feels like an extension of the team. "

– Alex Pottash, Forgotten Skincare

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“ Thank you so much.
We're happy with the team and the work from Growth Gurus. Jigs is fantastic! ”

– Shanon Graham, Founder & CEO of Grahams Natural

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" Thank you so much...you're a great team!
We've enjoyed working with you! "

– Layne Ergas, CMO Omnilux

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" Thank you so much for your support over the past year! It has been a pleasure working with you and we have valued your efficiency and reliability. "

– Ashley Rogers, CRM & Loyalty Manager, Alpha-H

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Beauty showcase

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