Led by industry elites.
Retention marketing, guided by experts who do it every day.
Welcome to Growth Gurus Academy
Growth Gurus Academy was created to make world-class retention marketing accessible to every brand — without the guesswork. We focus on practical strategies, proven frameworks, and expert guidance designed to help you scale with confidence.
Join the Academy
What is Growth Gurus Academy
Growth Gurus Academy is an ongoing membership program that combines expert-led education with live support.
Each month, we focus on a core area of retention — from segmentation and list growth to post-purchase optimisation and loyalty strategy — helping you build a stronger retention engine for your brand.You’ll learn directly from the Growth Gurus team — Klaviyo Elite Partners with years of experience working across hundreds of eCommerce accounts.
Every session, resource, and framework is designed to save you time, provide structure, and help you make smarter decisions in your retention marketing.
Learn from Gurus, not Generalists.
We’ve spent the last eight years building retention systems that scale — now we’re here to teach you the same playbook.
At Growth Gurus, we’ve focused on doing one thing exceptionally well: helping ecommerce brands keep and grow their customers. Long before retention marketing was recognised as the growth lever it is today, we were building lifecycle strategies that turned one-time buyers into loyal, repeat customers.
As one of Klaviyo’s Elite Partners — the top 1% globally — we’ve worked hands-on with more than 350 brands worldwide.
From emerging startups to established household names, we’ve implemented retention systems that consistently deliver measurable growth. And we don’t just teach these strategies — we’ve executed them inside real businesses across industries from beauty and wellness to fashion and homewares.
These are the same systems we now teach inside Growth Gurus Academy.
Who It’s For
Growth Gurus Academy is built for:
- CRM and Retention Managers who want expert guidance and structure.
- Founders and marketing teams ready to strengthen retention in-house.
- Brands that know retention is critical but aren’t sure where to focus next.
Whether you’re starting from the foundations or refining advanced flows, the Academy gives you clarity, accountability, and ongoing access to support.
Join the Academy
Driven by excellence
Danii Vlahos
E-commerce Merchandising Coordinator
Kara Sahota
Partnerships Lead
Craig Ford
Co-Founder & CEO
Rad Mitic
Head of Brand Advocacy
Jess Minnett
Customer Success Leader
Mariana Gonzalez
E-Commerce & Growth Manager
Genevieve Bateman
Senior Marketing Specialist
Rad Mitic
Head of Brand Advocacy
Mary Lee
Video Producer
Rachael Ward
Digital Marketing Manager
Robert Gibson
Lead Partnerships APAC
Rad Mitic
Head of Brand Advocacy
Jemma Sears
Digital Marketing Manager
Daniel David
Business Manager
Rad Mitic
Head of Brand Advocacy
Andrew Baxter
Industry Visionary
Adam Ioakim
Vice President and General Manager APAC
Callum Hinlett
General Manager
Rad Mitic
Head of Brand Advocacy
Jeremy Singh
Senior Partner Manager
Lauren Marturano
Senior Marketing Manager
Richard Williams
Founder
Rad Mitic
Head of Brand Advocacy
Proven strategies. Real growth.
Take a look at the brands we’ve helped grow through smarter customer journeys, stronger retention, and data-led execution.
Beauty & Skincare
Before: Repeat purchase rate stuck at 11%.
After: 28% repeat in 90 days.
“They thought retention wouldn’t move the needle. One diagnostic and two flows changed everything.”
After: 28% repeat in 90 days.
“They thought retention wouldn’t move the needle. One diagnostic and two flows changed everything.”
Supplements & Wellness
Before: Only campaigns, no flows.
After: Abandoned Cart + Post-Purchase = $12k revenue in 6 weeks.
“Their templates made setup easy. Revenue impact showed up almost immediately.”
After: Abandoned Cart + Post-Purchase = $12k revenue in 6 weeks.
“Their templates made setup easy. Revenue impact showed up almost immediately.”
Alcohol
Before: Running promos weekly, flat margins.
After: Flows installed → +$50k recurring revenue in 3 months.
“Retention-first thinking gave them predictable profit, not just spikes.”
After: Flows installed → +$50k recurring revenue in 3 months.
“Retention-first thinking gave them predictable profit, not just spikes.”
Home Improvement
213% growth in flow revenue within 12 months. (The Blue Space)
Tech & Accessories
79% increase in lifestyle revenue through advanced flows. (Cygnett)
Men's Fashion
33% growth in flow revenue through full funnel automation. (Everyman)
Guides, Mentors, and Coaches — All on Your Side
Experience matters — and we’ve been leading retention since 2017.
Long before retention marketing was recognised as the strategic growth driver it is today, Growth Gurus was already building lifecycle strategies for ecommerce brands.
Since then, we’ve partnered with more than 350 brands worldwide, become one of Klaviyo’s top global strategic partners, and been recognised as Klaviyo Elite Masters four years running.
At Growth Gurus Academy, you’ll learn directly from the team who helped define what retention marketing looks like today.
Meet Your Coaches
“We’ve scaled $100M+ in ecommerce revenue. These sessions share the exact systems we use with 7-, 8-, and 9-figure brands.”
Olivia Grant
General Manager & Klaviyo Expert
Olivia is your Head Coach and Community Lead — one of the most trusted Klaviyo experts in the region. She’s guided 100+ founders through retention systems, led hundreds of audits, and knows how to turn flows into growth. Olivia sets the rhythm of the Academy, ensuring every member gets practical, actionable guidance.
Matt Coleborne
Founder & Advisor
Matt built Growth Gurus after living the brand-side journey himself. As CMO, he helped scale Zala Hair from Sydney’s Northern Beaches into a global DTC brand with $50M+ in annual sales — using the same retention-first systems taught in the Academy. Today, Matt leads Founder Sessions, helping members apply enterprise-level thinking at any stage of growth.
Casey Gonzalez
Founder & Advisor
Casey keeps you moving. She checks in, offers timely nudges, and makes sure you’re never stuck. Expect practical advice, encouragement, and the accountability to reach your next milestone.
Matt Coleborne
Visual Learning & Design Coach
Katie makes learning intuitive and inspiring. She designs frameworks, course layouts, and visual tools that bring clarity to complex concepts and personality to the Academy experience.
Emma Boertje
Content & Messaging Coach
Emma translates strategy into clarity. She leads the Academy’s voice — from course copy to swipe files — and shows members how to turn messaging into connection and conversions.
Travis Bonneteau
Strategy Mentor
Travis challenges assumptions and sharpens strategy. He dives deep into segmentation, advanced retention paths, and systems thinking — helping members build scalable, sustainable frameworks.
Trusted by Australia’s most iconic brands — and ambitious emerging ones.
What You’ll Get Inside
Every month, your membership allows you to:
- Learn in one place — courses, discussions, and resources all live inside the platform.
- Share wins, stay accountable — post your progress, celebrate milestones, and get inspired by peers on the same journey.
- Get feedback fast — ask questions, share your flows, or workshop copy — and get answers from coaches and fellow members.
- Join live sessions — take part in Q&As, feedback loops, and coaching calls, all integrated directly into the Academy.
- Connect with peers — discover other founders and marketers, build your network, and learn from people solving the same challenges.
- Stay engaged anywhere — our app means the Academy is always in your pocket, ready when you are.
Keeping Momentum
and grow together:
- Weekly live sessions with Growth Gurus coaches.
- Monthly implementation challenges focused on one flow or tactic.
- Accountability threads — Monday kick-offs and Friday wins.
How It Works:
Theme of the Month
Deep-dive into one key retention focus each month - proven to keep you accountable, implementing, and actually seeing results.
Live Sessions
Join our team for strategy breakdowns, monthly campaign planning, and real-time Q&A sessions - plus exclusive insights from leading tech partners.
Resources & Templates
Access our exact frameworks, templates, and checklists used to grow and scale global eCommerce brands.
Ongoing Access
Stay connected with a community and team that live and breathe retention marketing, with continuous updates, new resources, and shared learnings.
See how we teach.
Join a session for free!
Not ready to join? Attend an upcoming free session to experience what Growth Gurus Academy is like.
You’ll walk away with actionable insights and a clear sense of what it’s like to learn directly from the Growth Gurus team.
Register for Free Session
Still Got Questions?
Reach out!
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