

In this free 60-minute live training, you’ll uncover the exact retention gaps costing you thousands — and leave with plug-and-play tools to fix them today.
Proven playbooks, templates, and frameworks developed by Klaviyo Elite Partners and applied across hundreds of brands — from startup to enterprise.
Join the Academy

We’ve spent the last eight years building retention systems that scale — now we’re here to teach you the same playbook.
At Growth Gurus, we’ve focused on doing one thing exceptionally well: helping ecommerce brands keep and grow their customers. Long before retention marketing was recognised as the growth lever it is today, we were building lifecycle strategies that turned one-time buyers into loyal, repeat customers.
As one of Klaviyo’s Elite Partners — the top 1% globally — we’ve worked hands-on with more than 350 brands worldwide.
From emerging startups to established household names, we’ve implemented retention systems that consistently deliver measurable growth. And we don’t just teach these strategies — we’ve executed them inside real businesses across industries from beauty and wellness to fashion and homewares.
These are the same systems we now teach inside Growth Gurus Academy.
Why the Foundations Matter
Just six modules cover the biggest gaps in the customer journey — the moments where most brands lose customers and profit.
They consistently drive 60–80% of retention revenue, yet in hundreds of audits we’ve run, we see the same thing: many brands don’t have them set up, or they’ve been built once and never optimised.
Even if you already have some of these flows live, Foundations of Klaviyo shows you how to optimise them for higher ROI — with frameworks, benchmarks, and real-world examples that turn basic automations into powerful revenue engines.








Experience matters — and we’ve been leading retention since 2017.
Long before retention marketing was recognised as the strategic growth driver it is today, Growth Gurus was already building lifecycle strategies for ecommerce brands.
Since then, we’ve partnered with more than 350 brands worldwide, become one of Klaviyo’s top global strategic partners, and been recognised as Klaviyo Elite Masters four years running.
At Growth Gurus Academy, you’ll learn directly from the team who helped define what retention marketing looks like today.

“We’ve scaled $100M+ in ecommerce revenue. These sessions share the exact systems we use with 7-, 8-, and 9-figure brands.”



General Manager & Klaviyo Expert
Olivia is your Head Coach and Community Lead — one of the most trusted Klaviyo experts in the region. She’s guided 100+ founders through retention systems, led hundreds of audits, and knows how to turn flows into growth. Olivia sets the rhythm of the Academy, ensuring every member gets practical, actionable guidance.

Founder & Advisor
Matt built Growth Gurus after living the brand-side journey himself. As CMO, he helped scale Zala Hair from Sydney’s Northern Beaches into a global DTC brand with $50M+ in annual sales — using the same retention-first systems taught in the Academy. Today, Matt leads Founder Sessions, helping members apply enterprise-level thinking at any stage of growth.

Founder & Advisor
Casey keeps you moving. She checks in, offers timely nudges, and makes sure you’re never stuck. Expect practical advice, encouragement, and the accountability to reach your next milestone.

Visual Learning & Design Coach
Katie makes learning intuitive and inspiring. She designs frameworks, course layouts, and visual tools that bring clarity to complex concepts and personality to the Academy experience.

Content & Messaging Coach
Emma translates strategy into clarity. She leads the Academy’s voice — from course copy to swipe files — and shows members how to turn messaging into connection and conversions.

Strategy Mentor
Travis challenges assumptions and sharpens strategy. He dives deep into segmentation, advanced retention paths, and systems thinking — helping members build scalable, sustainable frameworks.

Here’s what makes the Academy community different:


and grow together: